DTC Direct

The Company Branding.

As well as producing the logo desgin which reflects a clean, modern yet higly professional feel an entire style guide, or brand bible was created. You may ask what is a 'Brand Bible'? This is an extremely useful document that allows continuity of use for a companies branding and look and feel across various mediums, which of course allows for the company to have the required impression of being highly professional in this ever more difficult economic climate.

Importantly within this the rules and regulations pertaining to the use of the logo, spacing and colours was dictated for DTC Direct. It then went onto explaine the use of typography for DTC Direct as a whole, it's size, the weight, and font type and where which font should be used whether it be on the web or in print. Also within this highly useful document letterheads and business cards were layed out in readiness for use at DTC's leisure.

The Website.

The website design had to provide two main solutions, firstly that of general navigation for the information areas of the DTC website. Secondly it had to showcase and allow easy access for a user to the five main available tarifs (or services) provided by DTC Direct. These then tied in seamlessly with the quatation and cart processes.