We begin a web project by looking at how it will be structured, to ensure your users can easily find what they need on your site. Based on our discussions with you we will create whatever user journeys and site maps are required to pin down how the overall structure will be organised.
Design is more than just pretty colours. Discover why our scientific approach works.
All our website designs aim to balance clarity and usability with a pleasing aesthetic aiming to appeal to your target audience while clearly conveying your brand identity.
Our designers will begin by discussing your project with you in detail, getting a good sense of your business needs, the aims of your users, and the style and tone you wish to convey. User journeys and site maps may be created at this stage to help develop a user focused structure for your website.
Once our designers have a clear sense of your project and the structure of your website, they will then create a series of wireframes. Wireframes are the blue prints for your pages, helping us focus on how pages will be organised and which elements will be featured.
When the wireframes have been agreed, our designers will work on the look and feel of your website - creating visuals to show how colours, images, and styling will be used, and how each element will be presented on the finished website.
The right brand will help convey your company’s image and allow your audience to identify and recognise your business. We can create a range of completely fresh logo designs for you, or help you develop or rework and existing logo.
Wireframes are the blueprints for a web page, and allow us to work on how the information will be structured within a page before the visual design phase has begun. We will create wireframes for key pages within a site to show what information will be featured, how it will be arranged and which elements will be the most important.
Keeping a consistent appearance across all media is key to helping customers quickly identify and remember your business. To ensure your branding is always applied correctly and shown to best effect we can create a branding guideline document which details exactly how it should be used.
We can create flash banners, animated gifs or static banners to help you promote your website
Once the wireframes are complete and the structure of a page has been agreed, we will create design visuals to show exactly how a finished web page would look. Here we focus on the colours, fonts and styles of a page, and look at the spacing and proportions of elements. We will show the appearance of headings, boxes, links, navigation and the style for any imagery or illustrations.
Emails and Stationery
We can create designs for business cards, letterheads, emails and word documents to help keep all your communications consistent with your website and branding.
Design for Print
We also offer a range of print design services which include designs for brochures, leaflets, posters, stationery, packaging, point of sale and more – please get in touch if you require a design service not listed.